Picchu Brew
Coffee
Logo Creation
Product Development
Creative Direction
Product Development
Creative Direction
Created in my Concept Development class at CSULB, Picchu Brew Coffee Co. is a premium Peruvian coffee brand focused on bold identity and heritage. I created the logo, branding, and merchandise—including packaging and enamel mugs—to craft a cohesive visual system that highlights authenticity, strength, and a market-ready design.